After getting some great feedback from our customers and clocking in some serious hours at the office, we have just finished up the latest round of updates to our watercraft pricing pages.
As many people in the industry know, pricing for boats fluctuates based on the time of the year. We are happy to announce that we have pushed several updates that will help accommodate seasonal pricing and scheduling of boats.
We are now offering two types of pricing: Simple and Advanced. Simple pricing allows users to set a steady hourly, daily or weekly rate for their boats. If a user wants more control over pricing, they can click into the “Advanced Pricing” tab. This display is used when an owner would like to offer different rates for durations of time rented.
For instance, some companies rent jet skis at a set hourly price. However, if you rent a jet ski for 4 hours, the hourly price could be lower. We now give you, the owner, the ability to set pricing based on any rental duration you choose. You can set durations based on hours and days.
We didn’t forget weeks, don’t worry. We decided not to set weeks as a unit of measure on purpose. We have found that weeks can be based on 5 days or 7 days, depending who you ask. Instead of over-complicating our advanced pricing, we decided to let you choose the number of days to set a price for. This means you can now have separate day rates for 1 day, 2-7 days, 8-14 days, or any number of days you determine.
With this update we had to add a new field to take into account a rental minimum. This was another feature that was requested multiple times by users and we have included it as part of this massive enhancement.
The Renters View
This update isn’t all about the owners — we also took this opportunity to simplify the view for the renter. We are now offering just two rate choices for the renter to select from: Hours and Days.
We have received a lot questions from owners about why their weekly rate is not viewable on the listing view. Since implementing the minimum, we have discovered that renters are more willing to reserve if we display a day rate rather than a per week rate. When they try to book for a period of less than a week, if that is what you have set, then they will be hit with a message to book the minimum set number of days. This is just a different way of looking at rates that we hope will lead to more rentals and charters.
We have now given owners the ability to turn off a day of the week completely, with just one click of an “ON/OFF” button. It’s that easy.
We have always allowed users to set unavailability of a watercraft by clicking within the calendar. However, now we are unveiling two new, exciting updates. The first update is seasonal pricing. Click into the desired date that you would like to set as the start of seasonal pricing. Set the times of operation and pick an end date for the season.
Once you have the dates and times set, you will need to indicate which dates are available, whether or not this schedule will repeat, and then choose the custom rates for this set duration of time.
We also let you track these dates by giving you the ability to label them. This way when you see the blue bar in your calendar, you can have a quick look and know what rates are set for that time.
The possibilities for advanced pricing are endless. If you have suggestions for how to enhance this feature, please let us know! We are always excited to hear from you.